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GuestGate™ Case Study:
2-Way Communications Service, Inc. - Newington, N.H.

CHALLENGE

How to boost sales in a highly competitive marketplace by introducing an innovative new product that is appealing and affordable in any vertical application.

SOLUTION

Present GuestGate™ from INTELLINET NETWORK SOLUTIONS™ to meet pervasive consumer demand for Internet access. GuestGate is the secure, low-cost way to give business visitors and customers hassle-free Web access directly through host networks.

BENEFITS

GuestGate, with an introductory MSRP under $250 with a lifetime warranty, features easy installation and automatically adjusts to the guest computer’s TCP/IP settings. GuestGate is the ideal, get-in-the-door solution for value-added resellers to present to potential customers.

GuestGate Gives Solution Providers a Door-Opening Pitch For New Business

Provides Affordable Guest-Internet Solution

Value-added resellers (VARs) nationwide struggle to stand out among their competitors. Perhaps the greatest challenge is landing new business. So the opportunity to pitch a unique, affordable product appealing to multiple markets is a tremendous asset for VARs seeking new clients.

GuestGate is that product. Priced at under $250, it provides a door-opener to new business for VARs: With GuestGate, their clients can provide safe, affordable Internet access to visitors and guests. Businesses across many vertical markets gain a competitive edge by significantly improving customer service and enhancing wait times. Anywhere there’s a network, from medical facilities to car repair centers to county courthouses and conference centers, GuestGate delivers. Visitors to GuestGate-enabled locations including consumers, students, consultants, auditors, lawyers -- essentially anyone needing to do business on-the-go -- can, in turn, benefit by improved productivity and less stress.

“GuestGate is a great way to break the ice with a potential client and get into many new markets. Savvy business people understand the importance of offering guests access to the Internet, and GuestGate lets any business do that safely and affordably,” said Lyle McIntire, director of network solutions for New Hampshire-based 2-Way Communications Service Inc. The $2 million, 15-employee company has a retail operation and provides IT consulting throughout New England.

Before GuestGate, cost was a primary objection to offering guests Internet access, along with concerns about compromising the security of the host network. Visitor access to the Web also required ongoing, time-consuming configuration by IT administrators, who often would need to provision user names, passwords and guest codes so visitors could access an internal network.

GuestGate eliminates those objections, providing configuration-free operation that’s both simple and affordable for any company or organization to implement.

At 2-Way Communications, GuestGate unlocked significant business opportunity in the law enforcement and legal professions. The solution provider installed the Internet access device in a police station, giving lawyers, staff and visitors immediate, convenient and secure access to the Web at a fraction of the cost of other products.

In another example, 2-Way Communications set up GuestGate at a large agency that assists the state’s low-income population. Their offices utilize GuestGate for visiting attorneys. Besides eliminating security concerns related to the host network, GuestGate’s Layer 3 Client Isolation technology can be applied to prevent guest computers from establishing connections with each other, ensuring greater security for these systems as well.

“GuestGate is a huge step for technology,” McIntire said. “It’s also incredibly easy to install. What once was a complex task beyond the expertise of a typical network administrator can now easily be handled by most any PC user.”

Backed by a lifetime warranty, GuestGate also offers bandwidth and password provisioning for companies with more complex user needs.

Looking ahead, 2-Way Communications Service expects to install GuestGate for its public school clients, as well as accounting firms and retail operations.

“Twice we’ve had to configure Internet access for participants in a public school’s teacher accreditation workshop,’’ McIntire said. “Now GuestGate offers a much easier and affordable solution. It makes great sense in virtually any business or organization.”